Gamification

A type of activity defined by the use of game mechanics to encourage user engagement. In this model, participants complete a series of actions or challenges to earn rewards such as winning a prize, entering a raffle, or unlocking an exclusive invitation.

How to Create and Edit a Gamification Activity

To create a new one, you must have selected the Gamification activity type. The following screen will appear:

• Status: A read-only field that displays the current configuration state of the activity. The default value is "Configuration pending".

1. Generic Activity Information

This section appears when "Generic" is selected as the Activity Type and contains the basic identification details.

• Name: A text input field for the activity's name.

• Code: A text input field for a unique identifier code for the activity.

• Description: A text input field for a detailed description of the activity's purpose.

2. Visibility Period

This section defines the date and time range during which the activity will be active or visible.

• Visible From: The start date and time for the activity's visibility.

• To: The end date and time for the activity's visibility.

• Time zone: A dropdown menu to select the time zone that applies to the visibility start and end times.

• Message: A text input field for the main content or message that will be displayed as part of the activity.

3. Account Configuration

This section defines the rules for participant accounts and points within the gamification system. Important note: "Account Configuration can be defined only in creating"

• Account Single / Account Group: A single-choice option to determine the account type for point accumulation.

  • Account Single: Each participant has an individual points account.

  • Account Group: Participants are grouped, and points are accumulated at the group level.

• Expiration of points (Days): A field to set the number of days after which earned points will expire. This field is disabled if "Not Expiry" is checked.

• Not Expiry: A checkbox to indicate that points should never expire. Selecting this option disables the "Expiration of points" field.

• Initial Bonus Points: A field to grant a set number of bonus points to participants when their account is created. This field is enabled by the "Has Initial Bonus Points" checkbox.

• Has Initial Bonus Points: A checkbox to enable the granting of initial bonus points.

For activities configured with multiple countries, the 'IN' operator for applicability rules will be unavailable. It is necessary to review all applicability rules after saving the configuration.

• Country: A list of countries where the activity configuration will be applied.

• Brand Families: A list of brand families for which this template is valid.

• Touchpoints: A list of touchpoints to which this configuration applies.

To Edit a Gamification activity, follow these simple steps:

1. Select the activity you want to edit.

2. Click "View activity."

3. On the activity details page, click ‘Edit activity’.